Wise plugs image-boosting campaign: Five companies vie for contract to promote state; plan may not take hold

DAILY MAIL BUSINESS EDITOR

WHITE SULPHUR SPRINGS - Gov. Bob Wise used an appearance at theBusiness Summit to promote a plan to spend $3 million annually on anadvertising campaign aimed at boosting the state's image.

"We should be telling the story of where we're making gains," Wisesaid Wednesday in a speech that highlighted the state's successesduring his four-year term. "That's why I fought in the lastlegislative session to get a stream of revenue for promotion."

Wise proposed that $3 million of lottery proceeds that previouslywent to tourism be shifted to the development office and the lastsession of the Legislature agreed.

Before the change, the state …